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Understanding the Importance of Cybersecurity

As I write this blog post, on 04 October, 2021, social media giant Facebook and its family of online products are down for millions of users worldwide. If it can happen to an industry giant, it could happen to your business too. Continuing reading to learn what you can do to protect critical data from loss or leakage.  

Cyber attacks remain in the headlines as a constant reminder that the technology on which we depend, can be fragile, easily exploited, and used against us. Zero-day vulnerabilities, phishing scams, ransomware, malware, denial of service attacks. It can be overwhelming, and the damage caused by cyber attacks can be costly to repair. 

Now more than ever, it is important the employ sound cybersecurity on all of the interconnected devices on which we rely for our livelihoods, our communications, and our convenience in our daily lives. 

Before we can effectively do that, we must understand the threats, our vulnerabilities, and the meaning of cybersecurity itself. 

What is Cybersecurity?

Cybersecurity, information technology security, or computer security refers to safeguarding computer systems and networks from electronic data theft, unintentional information leaks or disclosure, disruptions or misdirection of services, damage to software and even hardware, either through malicious intent, or by accident.

While reports of cyber attacks dominate the headlines, human error, often at the hands of well-meaning employees, is responsible for far more data breaches than deliberate cyber attacks by cybercriminals. Web filtering and cybersecurity tools can lessen the likelihood of human error by keeping employees away from harmful websites, or from falling victim to email phishing scams. But they don’t replace knowledge and awareness that comes through training.

“Every Minute, $2,900,000 is Lost to Cybercrime”

What are the Benefits of Cybersecurity?

Good cybersecurity is a proactive approach that protects all categories of data from theft, misdirection, or damage. This includes personal information, personally identifiable information (PII), protected health information (PHI), intellectual property, government data, industry information systems, and other forms of electronically stored sensitive data. Cybersecurity can protect your brand, your assets, and your business’s reputation. It can mitigate your employees’ risk from phishing, malware, and ransomware, and even annoying adware. Viruses can slow computers, making work difficult, if not impossible. Eliminating the viruses from computers can increase productivity. 

Is Today’s Facebook Outage the Result of a Cyber Attack?

Although it is too early to tell if Facebook has again become a victim of a cyber attack today, it is clear that the internet giant was hacked in April of this year, exposing personal data of an estimate 530 million users. Today’s outage can serve to remind us that everyone connected online is vulnerable, whether from deliberate maliciousness or unintentional error. So, it just makes good sense to have a solid cybersecurity plan, complete with monitoring and proactive security updates in place.  

Can Business Owners Enjoy Peace of Mind?

Cybersecurity can seem overwhelming. Loss of critical data and leaks of personal data can be a scary thing to think about. Being held hostage in a ransomware attack, or repairing the damage done to brand and reputation by a data breach can be costly for businesses of any size. That’s why it’s critical for businesses to understand and practice good cybersecurity. We offer our customers our “Peace of Mind” promise. This promise can be comforting to business owners who know that with Kustura Technologies, their data is safe and secure 24/7.

Kustura Technologies’ Proactive Approach to Data Integrity

Kustura Technologies’ proactive approach to protecting your business data offers “Peace of Mind” Cybersecurity solutions including:

  • Anti-Virus Protection securing your business from harmful viruses with constant, ongoing monitoring of your company’s data

  • Cybersecurity Audits to proactively address cyberthreats and security concerns with preventative solutions offered through scheduled meetings
     
  • Firewall Installation & Maintenance to ensure that your company continues to run smoothly through comprehensive, ongoing management

  • Business Continuity provided through Kustura’s resilient technology enables business stability

  • Reliability your company can depend on Kustura for service and support, protecting your data from malware and viruses

These are the five elements of Kustura’s “Peace of Mind” approach to cybersecurity. They lay the foundation of a sound data security architecture that addresses all aspects of information security for any company. Kustura customers benefit from expert planning, implementation, auditing, monitoring, and management of security solutions. 

We at Kustura Technologies pioneered Managed IT Services in Jacksonville. We specialize in providing our cutting-edge technology services to small to midsize businesses along the First Coast. Our services include Cybersecurity, Networking Services, Cloud Solutions, Disaster Recovery and Protection, VoIP Telephone System and much more.

We are passionate about our exceptional service, including Jacksonville’s best cybersecurity solutions. If your business is in or near North Florida, we want to be your cybersecurity partner and your IT service provider. We offer FREE cybersecurity assessments for any small to midsize company in the Jacksonville metro area. We’ll help you identify vulnerabilities and outline a proactive plan to keep your data safe and secure through vigilant 24/7 monitoring.

Contact us today to take advantage of this offer and get your FREE Cybersecurity Assessment.

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